I will help you determine the price and strategy that will achieve the highest return, based on your personal goals for your sale.

MARKET ANALYSIS AND PRICING STRATEGY

Before listing your property, I’ll provide you with the latest sales data for your area and a review of the current competitive landscape. My in-depth market analysis will help determine a recommended price range for your listing. Our pricing strategy will depend on the actual market conditions at the time your property is listed.

Ultimately, the listing price is up to you, but I will walk you through the pros and cons of different approaches so you remain in control of your sale and are best positioned for success.

HOW TO PRICE AND POSITION YOUR PROPERTY FOR MAXIMUM RETURN

  • Review active inventory/competing listings

  • Analyze comparable properties that were recently sold

  • Assess your home’s condition and features compared to those of similar properties

  • Determine price based on your home’s real-time competitive position in the market

WHAT MAY INFLUENCE PRICE PERCEPTION AMONG BUYERS

  • Assessed tax value

  • Published appraisal

  • Homebot estimate

  • Other AVM (automated valuation model)